How the Program Is Made
For each language in which The Word Today is aired a group of local musicians is hired a single time to play the introductory and closing music for the program, and this is used weekly for the broadcast.
An indigenous person fluent with the language translates the program from the English. Either they or another native speaker record the program in their language for broadcast. A local sound engineer, or radio studio operator, records the program, and the most efficient radio transmitter broadcasts the program. I some cases the most cost-effective method is to use Short-Wave or a variation of a “Cable Radio” system. The program is aired weekly, and in some cases repeated.
Thus, a two-fold accomplishment is achieved; preaching of the Good News of Jesus in all the world, and support of Christians serving the Lord in other lands. If you find this compelling, Please consider giving to support the ministry of The Word Today!
When you give to The Word Today, you not only directly enable the Gospel to reach people who have no easy access to most Christian resources, like Bibles, churches and Christian Internet sites. You also support Christians in other cultures who are helping to produce the Gospel program in their native language. Donations to The Word Today not only support these broadcasts but allow for growth to produce the program in additional languages.
One year of programming and broadcast of The Word Today in one language costs between $8,000 and $20,000 depending on which language and where it is aired. Decisions on which languages to produce the program are not made solely on cost; the most important determinant is the percentage of the population which is not Christian. In other words, The Word Today goes where there is little to no Christian presence and introduces people to the Lord, Jesus. The goal is to bring the Good News to people for whom it is utterly new.
Some donors to The Word Today give such that they alone could support a language for an entire year. Others give what they can, such that their gift along with many others supports all the languages. No individual controls languages with their gifts, but the languages are chosen based on the need of the population to hear the Gospel. There are language groups in the world where there is no Christian broadcast presence, much less a network of churches, and it is these languages which The Word Today often seeks to include.